Entry is open to any brand with a defined customer journey strategy.
Vendors and partners may submit on behalf of their brand clients but are required to submit contact information for their client and – should the client be named a finalist – are required to have representation from the brand client company participate in the final judging process and ceremony. Vendors and partners are strongly encouraged to collaborate with their brand clients on entry submissions to ensure that the responses are as comprehensive as possible, capturing the company’s entire customer journey strategy and business objectives.
Awareness & Acquisition
Brand Messaging & Communication
Customer Centric Culture
Customer Experience & Engagement
Experience & Design Innovation
Loyalty & Advocacy
Finalists and Winners
Four finalists will be named this summer for each of the individual awards categories. To complete the judging process, the finalists will be invited to the 2018 Customer Expo, where each brand will make a short presentation of their entry to the audience*. Following the presentations, the audience will vote, and Platinum, Gold, Silver and Bronze winners will be announced during an awards ceremony. All finalists will receive an award at the ceremony.
*Brand finalists must be present at the 2018 Customer Awards to be considered. Vendors or partners are invited to attend the conference and/ or awards ceremony but are not permitted to present on behalf or with a brand client. If the brand is not able to attend the conference and make their final presentation, the category runner-up will be nominated as the category fourth finalist.
Additionally, four brands will be nominated for the Loyalty360 360-Degree Award, which will be based on brand’s finishes in the individual nine categories.
June 1 - June 30th, 2018: Early bird registration rates available
**August 24, 2018: Nomination Submission Deadline
September 2018: Category finalists announced
October 24-26, 2018: Customer Expo 2018
October 25th, 2018: Award finalist presentations & Awards dinner/ceremony
Fall/Winter 2018: Category winners' profiles published in Loyalty Management Magazine and featured on Loyalty360.org
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Contact: Carly Stemmer, email@example.com